LAS VEGAS, Nevada — Episode 12 of The Closing Code Podcast, “Confidence is Contagious: Using Tone, Body Language and Energy to Close Deals Fast,” features renowned sales leader and entrepreneur Tony Ricketts, CEO of LawnLine Marketing. During this dynamic episode, hosts Clinton James and Josh Konigsberg and guest Ricketts, explain the urgency of confidence, authority, and structure in successfully closing deals, and offer fresh strategies for sales professionals and agency owners striving to improve their skills and close more deals.
Ricketts brings decades of expertise to the discussion, breaking down his revolutionary “Sell Like a Boss” framework, which transforms the traditional sales process into a repeatable and scalable model. Sharing his own entrepreneurial evolution, he outlines actionable steps drawn from his successes in the competitive niche of digital marketing for the lawn and landscaping industry. His game-changing insights include the art of consultative selling, establishing authority through expertise, and using a data-driven approach to connect with clients on a deeper level.
“We’re not just selling services; we’re solving problems and prescribing solutions,” said Ricketts during the episode. “Sales professionals need to approach every interaction with confidence, backed by a firm understanding of their clients’ industries and goals.”
The conversation emphasizes the core principles that define The Closing Code Podcast’s mission to empower sales professionals worldwide. Through engaging storytelling and real-world examples, Episode 12 provides listeners with practical advice to sell with authority, build lasting relationships, and use energy and conviction to gain trust.
Whether you’re a sales rep looking for actionable tactics or an agency founder seeking to streamline your sales process, this episode delivers exceptional value.
Meet the Hosts
Clinton James brings over 20 years of expertise in sales and digital marketing. As CMO and Partner at Proven Marketing Solutions, his innovative sales frameworks have driven millions in revenue and enabled countless businesses to grow sustainably. Clinton’s passion for coaching has made him a trusted mentor for sales teams aiming to close big-ticket deals.
Josh Konigsberg, Co-Founder and Partner at Law Firm Marketing Pros, is a digital sales trailblazer with nearly 30 years of experience. An award-winning leader and multiple best-selling author, Josh has mentored over 300 agencies and boasts an impressive track record of six-figure deal closures. Josh’s commitment extends beyond sales with impactful community outreach efforts.
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About The Closing Code
Selling high-ticket digital marketing services isn’t just an art—it’s a code waiting to be cracked. Enter The Closing Code, the podcast where agency owners, sales pros, and entrepreneurs come to master the craft of closing deals that matter.
Hosted by Clinton James and Josh Konigsberg, seasoned marketing professionals with a combined 60-plus total years in Marketing and Sales experience, with the results (and battle scars) to prove it, each episode takes you behind the curtain of the digital marketing sales world. With their agencies bringing in a combined revenue of in excess of $27 million, they don’t just talk the talk—they walk the walk.
