LAS VEGAS, Nevada – Episode 3 of The Closing Code podcast, hosted by Josh Konigsberg and Clinton James, takes listeners on an exploration of virtual staffing with Alex Miranda, founder of Virtify. This episode reveals how Alex transitioned from running a digital marketing agency to building a thriving virtual staffing service that connects businesses in the U.S. with expert talent from Latin America.
Virtify’s origins stem from Alex’s personal experiences as a digital marketing agency owner, where he faced industry challenges and financial hurdles that reshaped his perspective. “Back in 2008, when I ran into financial trouble, my accountant told me about hiring international talent. I discovered graphic designers in the Philippines for a fraction of the cost, and from there, the idea of virtual staffing was born,” Alex shared.
Realizing the significant value that offshore hiring could bring, Alex officially launched Virtify, focusing on sourcing bilingual, highly skilled professionals from Latin America. “Venezuela, in particular, is an untapped goldmine for talent,” Alex explained. “The country is culturally aligned with the U.S., with Westernized education systems and professionals who often speak flawless English with neutral accents. This makes them ideal for roles like sales and customer service.”
The podcast also highlighted how Virtify goes beyond typical outsourcing by providing comprehensive training and ongoing support. “Every virtual team member we place starts with a basic course on being an exceptional remote worker, covering everything from communication to tools like ChatGPT,” Alex noted. Customization is pivotal, as Virtify collaborates with clients to develop role-specific onboarding and training universities tailored to the unique needs of each business.
For Alex, the success of a placement isn’t just marked by finding the right candidate but facilitating long-term growth for both the employee and the client. Josh Konigsberg, co-host and co-founder of Law Firm Marketing Pros, shared a personal anecdote that brings this approach to life. “Our first sales assistant was talented but not quite the right fit. Alex’s team handled everything, from transitioning her into a new role elsewhere to presenting us with four new candidates almost immediately. Within three days, we had a fully onboarded, trained replacement ready to contribute. That level of service and care is unmatched.”
One of the standout points in the episode was the discussion around the financial savings virtual staffing offers while eliminating operational headaches. “From an HR perspective, everything is streamlined,” Josh explained. “No payroll taxes, no state-specific compliance issues. It’s a game-changer, especially when you’re hiring for roles like sales reps or appointment setters, where turnover can be high.”
Clinton James underscored the cultural adaptability of candidates from Virtify, especially for U.S.-based sales roles. “If you serve a diverse or bilingual audience, particularly in areas with heavy Latin American populations, hiring salespeople from Venezuela or similar regions isn’t just cost-effective; it’s a competitive advantage. These professionals are bilingual, culturally aligned, and can help bridge gaps with your customers.”
Wrapping up, Alex emphasized the importance of ongoing development for virtual team success. “We encourage business owners to invest in continual training for their teams. When agencies partner with us, it’s not just about placing staff; it’s about creating an environment where they can thrive.”
For digital marketing agency owners and businesses looking to scale efficiently without sacrificing quality, this episode provides actionable insights and real-life examples of how virtual staffing can revolutionize operations.
Click below to watch Episode 3 of The Closing Code to hear Alex Miranda’s inspiring story, learn about the future of hiring, and discover why Virtify is a trusted partner for businesses nationwide.
The Closing Code also streams on major platforms, including Spotify, and Apple Podcasts. Subscribe today to gain access to a wealth of knowledge and stay informed as James and Konigsberg crack the code to master high-ticket sales.
Whether you’re a seasoned agency owner or a sales newcomer, The Closing Code promises to deliver step-by-step tactics that make a difference. Don’t miss Episode 1 and the chance to learn from two industry leaders who walk the walk and close the deals.
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About The Closing Code
Selling high-ticket digital marketing services isn’t just an art—it’s a code waiting to be cracked. Enter The Closing Code, the podcast where agency owners, sales pros, and entrepreneurs come to master the craft of closing deals that matter.
Hosted by Clinton James and Josh Konigsberg, seasoned marketing professionals with a combined 60-plus total years in Marketing and Sales experience, with the results (and battle scars) to prove it, each episode takes you behind the curtain of the digital marketing sales world. With their agencies bringing in a combined revenue of in excess of $27 million, they don’t just talk the talk—they walk the walk.
Get ready for no-BS conversations, tactical advice, and honest insights on topics like landing big retainer clients, building lean and mean sales teams, crafting a sales process that actually works, and closing more deals. From expert guests to real-world case studies, this is where strategies get real, and sales skills get sharp.
Whether you’re scaling your agency or leveling up your sales game, this podcast delivers the kind of straight-shooting wisdom you can take to the bank.
